[Download] Tải Modeling the relationship between perceived values, e-satisfaction, and e-loyalty, – Tải về File Word, PDF

Modeling the relationship between perceived values, e-satisfaction, and e-loyalty,

Modeling the relationship between perceived values, e-satisfaction, and e-loyalty,
Nội dung Text: Modeling the relationship between perceived values, e-satisfaction, and e-loyalty,

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The empirical findings elucidate that perceived functional value, procedural value, and social value except for emotional value, significantly and positively impact on e-loyalty through e-satisfaction. Moreover, the findings stress that the full mediating effect of e-satisfaction on the relationships between FV, PDV, SV, and E-loyalty as well.

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Nội dung Text: Modeling the relationship between perceived values, e-satisfaction, and e-loyalty,

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